

CLARIFY TO AMPLIFY
CLARIFY TO AMPLIFY
It’s not always about having the right answers but knowing the right questions to ask.
Examples from the workbook
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Examples: Building trust, positioning yourself as an expert, stand-out against competitors, connecting with your ideal audience, attract higher quality clients/customers, build a strong community, create raving fans.
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What would the theme be? What kind of décor would you use? What would you serve for food & drinks? Any other activities?
Example: Entrepreneurs night out. DANCE PARTY! Neon lights, disco balls, confetti. Wearing glitter & sequins. Colorful mocktails, charcuterie boards. Dance like nobody is watching.
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What genre of music is it? Where does the scene take place? What kind of clothes are they wearing in the video?
Example: Peaceful calming music. Misty mountains with lots of greenery. Simple & flowy light gray dress. Earth tones with no sight of man made materials. Connecting to nature.

18-page digital
download to get
intentional &
strategic about
your brand.

Branding is more than just a color scheme. It's the story that you tell your audience. It's the personality of your business coming to life. Intentional branding connects you to your audience on a deeper level through amplifying emotions & generating experiences. It's the mark you leave in your audience’s memory.

